Want even more personal branding tips? I’m teaching a session on personal branding for freelance writers in an online course called Launch A Freelance Writing Career. You’ll get access to five freelance writing experts + I’m giving away bonus materials to those who sign up through my blog. Click here for more details and to register. (The course began …

Developing Your Personal Brand: Tactical Tips for Using a Blog To Stand Out From The Crowd Read More »

Want even more personal branding tips? I’m teaching a session on personal branding for freelance writers in an online course called Launch A Freelance Writing Career. You’ll get access to five freelance writing experts + I’m giving away bonus materials to those who sign up through my blog. Click here for more details and to register. This week, …

Developing Your Personal Brand: Tactical Tips for LinkedIn, Pinterest and Google+ Read More »

Want even more personal branding tips? I’m teaching a session on personal branding for freelance writers in an online course called Launch A Freelance Writing Career. You’ll get access to five freelance writing experts + I’m giving away bonus materials to those who sign up through my blog. Click here for more details and to register. Personal …

Developing Your Personal Brand: Tactical Tips for Twitter and Facebook Read More »

Since I became active on social media nearly six years ago, I’ve abided by one simple rule: treat myself as I would my company or client. That means putting in the work to develop a personal brand that I’m proud of, promote my blog posts and develop a strong community on social media. People often …

How to do PR for your Personal Brand Read More »

Want a glimpse into the future of what’s hot in PR, marketing and social media for 2014? Allow me to let you in on a little secret. The future is already here and brands need to get on board now. In the past few weeks, I’ve had the privilege of attending two fantastic conferences that …

Five Hot PR and Social Media Trends For 2014 Read More »

Social media is an ever-evolving medium and just when I think nothing can impress me, a brand has to go and truly blow me away. This is another story (like my FatCow example here or Dunkin’ Donuts Philadelphia story here) about a company who just gets it when it comes to communicating online. Last week, …

+1 For Purina: Personalized Messages on Social Media Turn Animal Lovers Into Potential Customers Read More »

Remember back in middle school or high school when being called a geek was meant as an insult? Fast forward 10 years and in my opinion, being called a geek is the ultimate compliment. On Saturday night, I had the great privilege of attending the 2013 Philadelphia Geek Awards, presented by Geekadelphia and the Academy …

Why Being A Geek Is Actually Really Cool: A Recap of the 2013 Philadelphia Geek Awards Read More »