Do You Need To Go To Grad School?

Since I graduated from college in 2010, I’ve found it’s become common (perhaps even trendy) among my peers to say, “I’m applying to grad school” or “I’m thinking of going back and getting my MBA.” For a little while, I even caught on to the hype and caught myself telling people of my plans to […]

Hello Beautiful! How A Blow Dry Bar Goes Above and Beyond To Make Customers Feel Amazing

Last summer, a friend introduced me to an amazing concept I’d never heard of before- a blow dry bar. We were heading to a formal event one night in August and she suggested we get our hair done for the party and mentioned a local business called BLO/OUT. I wasn’t familiar, but was definitely intrigued. What’s a blow […]

How to do PR for your Personal Brand

Since I became active on social media nearly six years ago, I’ve abided by one simple rule: treat myself as I would my company or client. That means putting in the work to develop a personal brand that I’m proud of, promote my blog posts and develop a strong community on social media. People often […]

Five Hot PR and Social Media Trends For 2014

Want a glimpse into the future of what’s hot in PR, marketing and social media for 2014? Allow me to let you in on a little secret. The future is already here and brands need to get on board now. In the past few weeks, I’ve had the privilege of attending two fantastic conferences that […]

Land That Job: Top 6 Tips for Internship and Job Seekers

There’s no doubt about it; applying for internships and jobs can be challenging. Career advice ranges from person to person and industry to industry. Ask 10 people the same career-related question and get 10 very different answers. It’s enough to drive any job seeker crazy. One of my favorite parts of my full-time job working […]

Social Media Marketing Done Right: How FatCow Won My Heart (And Business) For Life

Because I work in PR and social media, I keep my eyes and ears open for the latest trends, news and case studies of companies who just get social media marketing. I thought I was at the point where nothing much could impress me…after all, companies will do almost anything to get attention online. But […]

Behind the Scenes at America’s #1 Haunted House: Eastern State Penitentiary’s “Terror Behind The Walls”

Take the girl who hates scary movies, refuses to go through haunted houses and gets startled at the drop of a pin and put her in the middle of America’s #1 Haunted House. I’m sure you can guess what happens. The last time I went to Eastern State Penitentiary’s famous Terror Behind the Walls, I […]