Self-Promotion is Sexy: Making the Case for Prioritizing Public Relations

A version of this post originally appeared on the Craft Your Content blog. Solopreneurs and small business owners wear many hats — no surprise there. Planning, budgeting, customer service, emailing, writing, invoicing, marketing — the list is endless. However, there’s one key responsibility many content creators and marketers tend to neglect: public relations (PR). Believe […]

I’m So Excited! 3 Big Things I’m Absolutely Giddy Over Right Now

I’m a huge fan of transparency here on the blog — sharing the good, the bad and everything in between.  So today, I’m on-the-edge-of-my-seat excited to share a few pieces of news I’ve had to keep under wraps for the past couple of weeks. I hate keeping a secret, so I’m giddy to finally spill! (Apologies […]

From Side Hustle to CEO: Celebrating One Year in Business

February 1 will always hold a special place in my heart. One year ago today, I took a giant leap into the unknown when I quit my safe and comfortable 9-5 job and officially started my business. For the past 12 months, I’ve documented every step of the journey in my Becoming CEO series. From detailing […]

To My Students

Back to school, back to school! For the first time in several years, I’m so excited to share that I’m going back to school this semester…TO TEACH! After months of pestering (cough, I mean diligent follow-up, cough) with the head of the PR department at Temple University, I was offered a class as an adjunct […]

Becoming CEO: #ClientLove Update (Round 2)

For those who are just catching up, in December, I made a career (and life) changing announcement. I resigned from my job working in public relations to take my business, blog, brand and teaching full time. I’m bringing you along for the ride, giving you a glimpse behind-the-scenes of the exact steps I’m taking to make solopreneurship […]

Becoming CEO: #ClientLove Update (Round 1)

For those who are just catching up, in December, I made a career (and life) changing announcement. I shared that I resigned from my job working in public relations to take my business, blog, brand and teaching full time. I’m bringing you along for the ride, giving you a glimpse behind-the-scenes of the exact steps I’m taking […]

Hustle Hard: It All Comes Down to Personal Branding

Last weekend, I had the pleasure of speaking to one of my absolute favorite groups at my alma mater, Temple University. I was invited to keynote at Temple PRSSA’s annual TU Invitational, a day-long conference for public relations students in the Philadelphia area. My session was called “Hustle Hard: Promoting Yourself & Your Business.” The […]