The Smartest Decision I’ve Made as a Business Owner: Hiring a Team Member

When you enter into the world of starting a business or becoming a solopreneur, there’s a lot of discussion about the importance of bringing on help and growing a team. In the early stages of freelancing and then quitting my job to start JL&Co, I read about the topic constantly on blogs and heard it […]

Self-Promotion is Sexy: Making the Case for Prioritizing Public Relations

A version of this post originally appeared on the Craft Your Content blog. Solopreneurs and small business owners wear many hats — no surprise there. Planning, budgeting, customer service, emailing, writing, invoicing, marketing — the list is endless. However, there’s one key responsibility many content creators and marketers tend to neglect: public relations (PR). Believe […]

When One Door Closes: The Important Lesson I Learned From Losing a Client

What’s that old saying? “Sometimes things fall apart so better things can fall together.” I’ve always believed this sentiment to be true — every time something “bad” happens in my business or my life, something rewarding usually results from the negative experience. It may not be immediate (and I definitely do my fair share of […]

The Complete List of Tools I Use to Run My Blog and Business

While I often joke that all I need to do my job is my trusty MacBook and a wifi connection, that’s definitely not the case. There are many other apps, tools and resources (20+ of them, in fact!) that I use to make JL&Co and my blog run seamlessly. Whether you’re a blogger, a small […]

The New To-Do List Productivity Hack That’s Changing The Way I Work

Confession: I’ve always been a big planner, and I love me a good to-do list. Okay, that’s likely not really a confession — if you’ve been around these parts for awhile, it probably comes as no surprise to you that I’m extremely Type A.  But here’s the thing: I still haven’t figured out how to […]

A Complete Guide to Writing a Business Proposal (And Landing More Clients)

Interested in freelancing or want to start your own business one day? Figuring out how to land clients and find paying work is often a huge barrier and source of stress for those who dream of striking out on their own. That’s why, as a small business owner, one of the biggest parts of my job […]

The State of Jessica Lawlor & Company: A Look Back at Year Two in Business

Earlier this month, Jessica Lawlor & Company (JL&Co) celebrated its second year in business! Each year on my business anniversary, I like to take a bit of time to reflect on the day in 2015 that I quit my PR job, and the terrifying, yet exhilarating weeks and months that followed as I introduced JL&Co […]